Vietnamese consumers increasingly prioritize high-quality domestic products
Aware of the importance of a sustainable development of the domestic market, Vietnamese businesses in recent years have constantly strived to improve product quality, diversify types of business so that products can reach the domestic consumers as much as possible.
The proportion of Vietnamese goods is always maintained at 80-90 percent of the quantity at WinMart and WinMart+ supermarkets |
Accordingly, Vietnamese consumers increasingly prioritize using high-quality domestic products. A research by Cimigo Market Research Company proved that 82 percent of Vietnamese consumers said they would prioritize buying Vietnamese goods.
“Especially, Vietnamese consumers are increasingly concerned about the environment, society and health, prioritizing products with clear origins, not harmful to health and nature” – the report said.
Hanoi is considered one of the “locomotive” in the implementation of the campaign. After 15 years, the Steering Committee and related agencies have directed the implementation of campaign effectively, created a spillover effect, and gradually shaped the shopping habit of Vietnamese people in general, and of the Hanoians in particular in consuming domestic goods.
Reality showed that in Hanoi’s supermarkets, the Vietnamese goods, mostly food products, are increasingly displayed in a variety of designs. At WinMart and WinMart+ supermarkets, the proportion of Vietnamese goods has always been maintained at 80-90 percent of the quantity, more than 30 percent of the revenue from agricultural products. At GO! and Big C supermarkets, the rate of Vietnamese goods is over 90% of the total 45,000 product codes.
Sharing about this issue, Deputy Director in charge of the Hanoi Department of Industry and Trade Nguyen Kieu Oanh said that thanks to the Campaign in the new context, the Department of Industry and Trade sector continues to carry out activities and events to stimulate consumption, to make sure that consumers in the capital can access Vietnamese goods easily and safely.
To improve the effectiveness of the program, Director of the Hanoi Investment, Trade and Tourism Promotion Center Nguyen Duong said all related parties will continue to innovate the implementation of the campaign, focusing on supporting businesses in terms of capital, access to technology, and advanced management methods; creating a favorable business environment, applying information technology and developing e-commerce methods.
To enhance the position of Vietnamese goods, Chairman of the Vietnam Retailers Association Nguyen Anh Duc said that, first of all, it is necessary to build trust among consumers. Accordingly, Vietnamese enterprises need to promote research and development, technological innovation and improve production processes towards the development of a green and circular economy. They should also need to focus on building and protecting brands, preserving reputation, improving management capacity and developing effective distribution channels.
Experts also recommended that, in addition to bringing Vietnamese goods to remote areas, Hanoi and other provinces need to put them on the shelves of foreign distribution channels; have policies to protect domestically produced products alongside the fight against counterfeit and fake goods, and protect consumers. In particular, businesses need to actively create connection and cooperation to form supply chains to better serve consumers.
See also
Electronic traceability for seafood products boosts transparency for export
10:13 | 27/11/2024 Trade
Wood exports poised to exceed target despite market challenges
09:16 | 27/11/2024 Trade
Da Nang strives to early pilot free trade zone model
17:19 | 26/11/2024 Trade
Việt Nam spends more than $10 billion to import record volume of steel
10:49 | 26/11/2024 Trade
PM orders strengthened state management over e-commerce
10:41 | 26/11/2024 Trade
Online Friday contributes to Vietnam’s e-commerce development
16:52 | 25/11/2024 Trade
See more news
Vietnam’s rice exports already exceed 8 million tonnes
15:57 | 25/11/2024 Trade
Vietnam listed among world’s top 30 largest exporters
15:52 | 25/11/2024 Trade
Vietnam, Bulgaria look toward new height in trade volume
09:54 | 25/11/2024 Trade
Vietnam balances supply and demand to prepare for Tet shopping season
16:47 | 24/11/2024 Trade
UKVFTA gives advantages to Vietnamese fishery products in the UK, urging focus on quality for further expansion
09:52 | 23/11/2024 Trade
Fresh Vietnamese coconut exports to US skyrocket
16:00 | 22/11/2024 Trade
US initiates investigation into pharmaceutical capsule shells imported from Việt Nam
15:48 | 22/11/2024 Trade
First bird’s nests from VN exported to China through Bắc Luân II bridge border gate
14:32 | 21/11/2024 Trade
Shrimp exports surge in 10 months, generating US$3.2 billion
09:08 | 21/11/2024 Trade
Việt Nam's pangasius exports expected to reach $2b in 2024
08:59 | 21/11/2024 Trade
Lunar New Year holiday to span nine days
10:32 | 27/11/2024 Policy
Vietnamese, Chinese border localities boost education cooperation
10:25 | 27/11/2024 Society
Vietnam’s real estate market among most promising in Asia-Pacific: Knight Frank
10:25 | 27/11/2024 Economy
Việt Nam, Denmark strengthen cooperation for green, sustainable future
10:21 | 27/11/2024 Cooperation
Businesses struggle to export products without carbon emissions reduction plans, say forum experts
10:20 | 27/11/2024 Economy
Multimedia
Vietnam, Bulgaria strengthen traditional friendship and multifaceted cooperation
08:56 | 26/11/2024 Infographic
Banning motorbikes - a complex issue
09:32 | 24/11/2024 Society
Strengthening Vietnam-Cambodia friendship and cooperation
09:00 | 22/11/2024 Infographic
Vietnam - Malaysia Strategic Partnership
10:54 | 21/11/2024 Infographic
Vietnam, Dominican Republic strengthening cooperation
08:45 | 20/11/2024 Infographic
Lunar New Year holiday to span nine days
10:32 | 27/11/2024 Policy
Party Central Committee concludes 13th Conference with major resolutions for reform and national development
16:37 | 25/11/2024 Policy
New decree on using telecommunications accounts for payment proposed
09:29 | 22/11/2024 Policy
Parliament approves amendments to pharmacy law
08:54 | 22/11/2024 Policy
Vietnam seeks Danish assistance in green energy development
11:21 | 26/11/2024 Energy
Huge potential for VN, UK to boost cooperation in clean energy
15:29 | 25/11/2024 Energy
Vietnam’s automotive supporting industry: A bright future ahead, riding the wave of growth
20:42 | 22/11/2024 Industry
VN's food processing industry struggles to improve quality and value chain integration
11:36 | 22/11/2024 Industry
Japanese retailer Aeon to break ground on 4th shopping mall in Northern Vietnam
15:54 | 25/11/2024 Investment
Thai packaging giant takes 30-year lease for largest ready-built factory in Tay Ninh
16:58 | 22/11/2024 Investment
Workshop seeks ways to attract Japan’s green investment to Vietnam
09:43 | 20/11/2024 Investment
Government approves investment policy to build Cam Lien Industrial Park in Quang Binh
16:57 | 18/11/2024 Investment
Bac Ninh Province meets business needs for year-end loans
17:02 | 26/11/2024 Finance-Banking
Promoting credit for key agricultural sectors in Mekong Delta
11:11 | 25/11/2024 Finance-Banking
HDBank wins three awards at Vietnam Listed Company Awards 2024
10:53 | 21/11/2024 Finance-Banking
VIB, Flywire partner to streamline cross-border payments for students from Vietnam
16:46 | 18/11/2024 Finance-Banking
Businesses support Vietnam’s net zero target
16:18 | 25/11/2024 Environment
Prolonged rainfall and landslides disrupt life in central region
15:43 | 25/11/2024 Environment
Tough negotiations to prevent Earth’s warming
10:38 | 24/11/2024 Environment
MoT view on raising emission standards for scooters from 2027
19:46 | 23/11/2024 Environment
Global experts delve into earth, environmental sciences at int’l Vietnam confab
09:59 | 27/11/2024 Science - Technology
TECHFEST Vietnam 2024 crowns winners for innovation in healthcare and sustainability
17:06 | 26/11/2024 Science - Technology
MoU signed to foster Vietnam-Canada cooperation in science, technology
17:04 | 25/11/2024 Science - Technology
First Vietnamese scientist named at UK’s TechWomen 100 Awards
17:00 | 25/11/2024 Science - Technology
Vietnamese, Chinese border localities boost education cooperation
10:25 | 27/11/2024 Society
HCM City’s first metro line set to commence operations next month
09:04 | 27/11/2024 Society
Promoting green consumption
17:14 | 26/11/2024 Society
VND320-billion stopover to be built on North-South Expressway’s Quy Nhon - Chi Thanh section
17:00 | 26/11/2024 Society
Phú Xuyên a land of hundreds of timeless crafts
10:12 | 27/11/2024 Vietnamese Brands
Dong Thap diversifies lotus products
09:34 | 26/11/2024 Vietnamese Brands
Top 10 reputable pharmaceutical, medical supply companies in 2024 announced
09:17 | 26/11/2024 Vietnamese Brands
The essence of Chuon Ngo Mother-of-Pearl Inlay Village
16:42 | 25/11/2024 Vietnamese Brands
Vietnamese students promote cultural heritage in Australia
10:05 | 27/11/2024 Culture
Young boy takes top prize at writing contest
09:49 | 26/11/2024 Culture
Hà Nội Culinary Culture Festival 2024 to take place this month
09:45 | 26/11/2024 Culture
Long An's 2nd Culture, Sports, Tourism Week to kick off in late November
16:49 | 25/11/2024 Culture
Community tourism transforms livelihoods in remote areas
09:55 | 27/11/2024 Tourism
Vietnam’s stunning Golden Bridge, Ba Den Mount on British publication
09:49 | 27/11/2024 Tourism
India to promote Ninh Binh’s tourism potential
09:36 | 27/11/2024 Tourism
Vietnam welcomes first group of 400 Chinese tourists on charter train
09:41 | 26/11/2024 Tourism