Hà Nội's 'Lacameo' painters showcase beauty of life and femininity

Lacameo, a group of four artists from Hà Nội is showcasing their outstanding works at an exhibition in central Hà Nội featuring different angles of life including the beauty of femininity and medication.
'Nàng ấy' (She), a lacqueur by Nguyễn Mai Loan created in 2022. — Photo courtesy of the artist.
'Nàng ấy' (She), a lacqueur by Nguyễn Mai Loan created in 2022. — Photo courtesy of the artist.

HÀ NỘI — Lacameo, a group of four artists from Hà Nội is showcasing their outstanding works at an exhibition in central Hà Nội featuring different angles of life including the beauty of femininity and medication.

Artists, Nguyễn Thu Hương, Nguyễn Mai Loan, Phan Minh Bạch and Ngô Bình Nhi have been close friends since they were students at the Việt Nam University of Fine Arts (VNUFA) and experienced hardships together in their lives and careers.

In this exhibition themed Lacameo 4x4, the group present a total of 48 paintings at Mai Gallery, 113 Hàng Bông Street, Hoàn Kiếm District until November 26, giving views of humanity and the relationships between humans and human situations, which art pursues.

The four artist members of Lacameo group in the yard of Việt Nam University of Fine Art. — Photo courtesy of the Lacameo
The four artist members of Lacameo group in the yard of Việt Nam University of Fine Art. — Photo courtesy of the Lacameo

They may have four different personalities and different styles of artistic expression but have a common passion for painting so their works can convey sensitivity, sophistication and pure femininity. They reflect the beauty of humans and life in different artistic motifs and styles using different painting materials such as gold, silver, acrylic, lacquer, silk and rice paper.

Coming to the Lacameo 4x4, viewers will feel a world full of tenderness through the lens of painters, as well as the space of self-portraits of women full of goodness and tolerance.

As the four artists all were born after 1975, in the post-war generation and grew up from the hard times of a subsidised society to the đổi mới (reformed) and mở cửa (open door) policies, they still carry most of the traditional characteristics of Vietnamese women.

Nguyễn Thu Hương is specialising in silk painting with any of her works focusing on female body (nude). In her eight works displayed at the exhibition, she notably uses new technical manipulations to improve the surface of the silk to reflect her main ideas.

'Hương 3', a silk painting by Nguyễn Thu Hương. — Photo courtesy of the artist
'Hương 3', a silk painting by Nguyễn Thu Hương. — Photo courtesy of the artist

She meticulously separates each silk thread, braids and knots them in a purposeful position to fix the design, layout and emphasis exposing the content that she intends to show.

"Having had three successful solo exhibitions in Hà Nội and HCM City previously as well as many group exhibitions at home and abroad, Hương presents her works at this event as her experiments to create not only a professional 'new surface' of silk but also a breakthrough from the 'inherent two-dimensional space' in silk paintings, increasing the sense of material and the artist's individuality," according to art critic and researcher Vũ Ngọc Thuyên or Vũ Huy Thông from the VNUFA's Institute of Fine Art.

With two paintings using the fiber splitting/braiding technique, silk has become the material for Hương to explore new aesthetic aspects, both visually and materially, Thông said.

Meanwhile, lacquer is the traditional material that Nguyễn Mai Loan pursues and uses the most to create as she has loved it very much since she was a student at the VNUFA.

Hà Nội's 'Lacameo' painters showcase beauty of life and femininity
The "Lacameo 4x4" exhibition was opened last weekend and will run until November 26 at Mai Gallery in Hàng Bông Street, Hà Nội's Hoàn Kiếm District. — VNS Photo Huy Sơn

Loan possesses 20 years of experience in art research and criticism. She works at the VNUFA's Institute of Fine Art and has participated in many exhibitions held by the university.

Speaking about her creating methods, Loan said: "I have no plan for painting but can create every time I get the inspiration like when I admire the beauty of nature or right at the moment when I come up with an idea."

From still life to human images and abstraction paintings, Loan always creates her lacquer artworks with deep love, sincerity and affection.

'Hạ Long Mờ Sương' (Foggy Hạ Long), a lacqueur painting by Nguyễn Mai Loan. — Photo courtesy of the artist
'Hạ Long Mờ Sương' (Foggy Hạ Long), a lacqueur painting by Nguyễn Mai Loan. — Photo courtesy of the artist

The lacquer artist impresses viewers at the Lacameo 4x4 with 16 of her works a majority of which feature the spiritual and body beauty of women and medication.

Phan Minh Bạch has been engaged in professional painting since 2018. Before that, she was a newspaper designer and a researcher of ancient culture and art. She also studied drawing techniques and using pigments on and tuyên paper, silk canvas and making art books. Bạch had a personal exhibition called Mây Ngỏ (Open Clouds) in Hà Nội displaying her findings on colour and ink painting techniques on silk as well as new ways of presenting silk paintings.

'Rừng Vàng 1' (Golden Forest), a painting by Phan Minh Bạch using dye-na-flow colour and gold leaf on silk. — Photo courtesy of the Lacameo
'Rừng Vàng 1' (Golden Forest), a painting by Phan Minh Bạch using dye-na-flow colour and gold leaf on silk. — Photo courtesy of the Lacameo

Bạch's paintings feature the natural world but in the form of abstract biological art, towards the primordial nature of the natural world composition from which to create a space for thoughts/interpretations about the laws of "creation, persistence, destruction, and emptiness of the truth of impermanence".

Ngô Bình Nhi has been pursuing professional composition since 2013 with three solo and many group exhibitions. Nhi prefers a liberal and expressive painting style even though her paintings mostly revolve around Buddhist themes - the religion she has practiced for many years.

Nhi's paintings often appear with motifs of lotus flowers, insects, and herbs. In this joint exhibition, she displays 15 paintings on rice paper - a type of ivory-white handmade paper with a porous surface that can strongly absorb water. Her works were created during her time studying and practicing Buddhism in Nepal so most of them have the silhouette of a monk.

This is the second time the Lacameo group has exhibited their latest paintings since last year when the artists displayed their works at Art Space of VNUFA.

The group set plan for future that they will periodically exhibit their compositions, both as an effort and a way to maintain and encourage each other on the "challenging and arduous" artistic career.

Source: vietnamnews.vn

See also

Local vibe at wholesale market

Local vibe at wholesale market

A market can often be described as the beating heart of a city. And Đồng Xuân Market in the centre of Hà Nội is exactly that.
Broken rice and other Vietnamese dishes among the best rice dishes in Southeast Asia

Broken rice and other Vietnamese dishes among the best rice dishes in Southeast Asia

Broken rice is a traditional Vietnamese dish typically sold as street food. It consists of broken and imperfect rice grains that were once discarded after the milling process, but today, it has become a signature dish of HCM City.
The “Taste of Malaysia” event launched at MM Mega Market

The “Taste of Malaysia” event launched at MM Mega Market

MM Mega Market Vietnam (MMVN) organized the launch event of the “Taste of Malaysia” program on November 28.
Hà Nội’s food streets: A symphony of taste in every step

Hà Nội’s food streets: A symphony of taste in every step

The hustle of the city, the simple charm of roadside stalls and the perfect flavours define Hà Nội’s street food soul—simple, yet unforgettable.
Vibrant cultural rendezvous in Hanoi

Vibrant cultural rendezvous in Hanoi

(VEN) - The 2024 International Food Festival will take place from December 7-8 in Hanoi, aiming to promote cultural and culinary exchange among nations.
Creative City promotes socio-economic development, says expert

Creative City promotes socio-economic development, says expert

The design festival became one of Hà Nội's commitments after joining UNESCO's Creative Cities Network in 2019.

See more news

Delicacy of Hà Nội’s autumn

Delicacy of Hà Nội’s autumn

Cốm (young rice) is a delicacy of Hà Nội’s autumn, from which many popular dishes have been created, but it is also being developed in new ways by younger cooks.
Beeswax: a timeless treasure from wild bees

Beeswax: a timeless treasure from wild bees

For more than 30 households in Hoài Khao Village, located in Quang Thành Commune, about 20km from Nguyên Bình Town and 60km from Cao Bằng City, harvesting beeswax is celebrated as a traditional yearly festival.
Construction of Trường Sa Museum set to begin

Construction of Trường Sa Museum set to begin

The Trường Sa Museum project will be built on an area of 1.7ha, at the boundary of the Gạc Ma Memorial Site in Cam Lâm District, where 64 naval soldiers are commemorated for bravely sacrificing their lives to defend the Gạc Ma (Johnson South), Cô Lin (Collins) and Len Đao (Landsdowne) reefs in Việt Nam’s Trường Sa (Spratly) Archipelago on March 14, 1988.
Hanoi to host Taste of Australia 2024

Hanoi to host Taste of Australia 2024

Taste of Australia – an annual celebration of Australian food, beverages, and culture - will be held at Hanoi’s Thang Long Imperial Citadel on October 17.
Unforgettable heroic memories

Unforgettable heroic memories

On October 10, 1954, the Capital Liberation marked a pivotal victory after nine years of resistance against French colonial rule, a moment forever etched in the hearts of those who lived it.
Hanoi – World’s Leading Culinary City Destination

Hanoi – World’s Leading Culinary City Destination

(VEN) - Hanoi, the capital of Vietnam, became a World’s Leading Culinary City and Asia’s Best Culinary City Destination during the fifth awards ceremony of the World Culinary Awards recently held in Dubai of the United Arab Emirates (UAE). This achievement continues to affirm the capital’s culinary reputation among international visitors.
Born in Hà Nội: the capital

Born in Hà Nội: the capital's 70th jubilee

As Hà Nội celebrates its 70th jubilee, an expat born in the new liberated city in 1955 reflects his thoughts.
The restoration of the Hoàng A Tưởng mansion to be completed in October

The restoration of the Hoàng A Tưởng mansion to be completed in October

The restoration and enhancement project for the Hoàng A Tưởng mansion heritage site in Bắc Hà District, Lao Cai Province is expected to be finished in October 2024.
Awards ceremony for literature, arts contest scheduled for December

Awards ceremony for literature, arts contest scheduled for December

A special arts and literature contest for Vietnamese artists of all ages will present awards at a ceremony in December.
New Children

New Children's Cultural Complex in Hà Nội opens to the public

The new Hà Nội Children's Cultural Complex, a modern cultural, art and entertainment complex in Nam Từ Liêm District, officially opened to the public after three years of construction.
Latest Most Read
Historical significance of International Workers’ Day

Historical significance of International Workers’ Day

(VEN) - Every year, workers around the world celebrate the International Workers’ Day on May 1 - a great festival of the working class and working people around the world. This is not only a holiday, but also a moment to look back upon the journey of struggle, dedication and growth of the labor force - the backbone of every economy.
Imexpharm sets breakthrough growth goals at 2025 shareholders meeting

Imexpharm sets breakthrough growth goals at 2025 shareholders meeting

At the 2025 Annual General Meeting of Shareholders (AGM), Imexpharm approved its 2025 growth plan, targeting total revenue of VND2,981 billion and profit before tax of VND 493.5 billion - representing year-on-year increases of 18.6% and 22.1%, respectively.
Streamlining State apparatus to expand development space

Streamlining State apparatus to expand development space

(VEN) - After the reorganization of its administrative structure, Vietnam is expected to reduce the number of provincial-level administrative units by 50 percent and commune-level units by 60-70 percent, making the state management apparatus leaner, stronger and more efficient, and expanding new development space for localities.
Vietnam-Laos relations vital to revolutionary cause in each country: State leader

Vietnam-Laos relations vital to revolutionary cause in each country: State leader

The relationship between Vietnam and Laos is an invaluable asset and crucial to the revolutionary cause of both countries, State President Luong Cuong affirmed while meeting former high-ranking leaders of Laos in Vientiane on April 25 as part of his two-day state visit to Laos.
US calls tariff talks with Vietnam productive

US calls tariff talks with Vietnam productive

US Trade Representative Jamieson L. Greer had a productive virtual meeting with Vietnamese Minister of Industry and Trade (MOIT) Nguyen Hong Dien to discuss the US-Vietnam bilateral trade relationship, the Office of the United States Trade Representative (USTR) announced on April 24.
proposed names for 34 provincial level administrative units after mergers

Proposed names for 34 provincial-level administrative units after mergers

On behalf of the Party Central Committee, on 12 April 2025, Party General Secretary To Lam signed and issued Resolution No. 60-NQ/TW of the 11th plenum of the 13th Party Central Committee. The Central Committee agreed on a policy to restructure provincial-level administrative units across the country, reducing the total to 34 units, comprising 28 provinces and 6 centrally governed cities.
vietnam china comprehensive strategic cooperative partnership

Vietnam-China Comprehensive Strategic Cooperative Partnership

General Secretary of the Communist Party of China Central Committee and President of China Xi Jinping is paying a State visit to Vietnam from April 14-15. This marks his fourth State visit to Vietnam as General Secretary and President of China, and his second visit within the same term. The visit coincides with the 75th anniversary of diplomatic relations between the two countries. It aims to strengthen the Vietnam-China Comprehensive Strategic Cooperative Partnership and elevate bilateral ties to a new height.
vietnams economy thrives in q1 2025

Vietnam's economy thrives in Q1 2025

In the first quarter of 2025, Vietnam’s economy showed signs of recovery, with several key indicators recording strong growth despite ongoing global uncertainties.
infographic gold prices fluctuate following us retaliatory tariff announcement

Infographic: Gold prices fluctuate following US retaliatory tariff announcement

On April 4, global gold prices fluctuated significantly, trading at 3,085 USD per ounce after US President Donald Trump announced new retaliatory tariffs on goods from different countries. In the domestic market, SJC gold bars and rings both saw a decline, trading at 101.3 million VND and 101.2 million VND per tael respectively.
seven key missions of the national data association

Seven key missions of the National Data Association

The National Data Association has made its official debut and successfully held the 1st National Congress (2025-2030 term)in Hanoi recently.
14th National Party Congress’s draft documents more revolutionary, action-oriented, highly feasible: PM

14th National Party Congress’s draft documents more revolutionary, action-oriented, highly feasible: PM

In the political repor, along with adding the learned lessons and forecasting the context and situation, it highlights the following viewpoints: ensuring development for stability, and stability for rapid and sustainable development of the country; promoting the comprehensive building and improvement of institutional frameworks for fast and sustainable development; addressing bottlenecks and obstacles in a timely and decisive manner; and unlocking all resources and mobilising all drivers of growth.
Party chief requires no disruptions to operations throughout restructuring process

Party chief requires no disruptions to operations throughout restructuring process

Party General Secretary To Lam noted that priority will be given to finalising guiding documents, amending the 2013 Constitution, and improving legal institutions and regulations to establish a robust legal framework for effective organisational apparatus streamlining.
District-level local governments to cease operations from July 1: draft law

District-level local governments to cease operations from July 1: draft law

Vietnam's local government model will be restructured from a three-tier system to a two-tier one, with the district level eliminated.
Australian scholar praises Vietnam’s remarkable 50-year transformation

Australian scholar praises Vietnam’s remarkable 50-year transformation

Vietnam must always be able to evaluate its own strengths and weaknesses while pursuing a long-term strategic vision. The country can learn from other countries, but it must always pursue its national interests. This requires unity among the population, political stability, constant adaptability and critical innovation.
Hanoi to develop 254-million-USD industrial cluster

Hanoi to develop 254-million-USD industrial cluster

Until 2030, Hanoi looks to have 159 industrial clusters covering a total area of 3,204 ha, expand five clusters established between 2017 and 2020 with a total area of about 45 ha, and build 21 new ones covering about 536 ha.
Vietnam sets ambitious targets in revised national power development plan

Vietnam sets ambitious targets in revised national power development plan

The Vietnamese government has officially revised the eighth national power development plan, setting bold targets for electricity production and renewable energy adoption through 2050.
Prime Minister urges COMAC to support Vietnam in developing aviation industry

Prime Minister urges COMAC to support Vietnam in developing aviation industry

The PM said that the Party and State of Vietnam always encourage major enterprises, representing high levels of science and technology of China, to participate in new investment projects and expand investments in the fields of road, railway and aviation infrastructure in Vietnam.
Steel industry seeks solutions amid tariff "shock"

Steel industry seeks solutions amid tariff "shock"

In the midst of the United States’ tariff “storm”, Vietnamese steel has been excluded because it has been already subjected to a 25% tariff since 2018. Nevertheless, over-optimism is ill-advised, as other countries facing barriers to the US market may redirect their low-priced steel to Asia and Vietnam, creating significant pressure on domestic steel.
Ho Chi Minh City’s FDI rebound attracts high-tech giants

Ho Chi Minh City’s FDI rebound attracts high-tech giants

Foreign direct investment (FDI) in Ho Chi Minh City has recently rebounded after a period of stagnation, with several major high-tech companies unveiling plans to invest in the southern hub, driven by the city's improved investment climate.
Korean firms encouraged to invest more in Vietnam’s energy sector

Korean firms encouraged to invest more in Vietnam’s energy sector

The NA Vice Chairwoman praised KEPCO’s ongoing contributions to Vietnam’s energy landscape and encouraged the company to continue its role as a major investor, supporting the country’s technological advancement and energy development.
Public investment aimed to drive Vietnam’s economic growth

Public investment aimed to drive Vietnam’s economic growth

(VEN) - Vietnam’s public investment disbursement in Q1/2025 showed positive signs, yet achieving the 95-percent disbursement target for the year remains a challenge.
Hue calls for investment in the Chan May – Lang Co Economic Zone

Hue calls for investment in the Chan May – Lang Co Economic Zone

The central city of Hue is calling for investment in many key projects within the Chan May – Lang Co Economic Zone for the period of 2025–2026, aiming to give a facelift to its important southern economic region.
Remittances to HCM City reach over 2.41 billion USD in first quarter

Remittances to HCM City reach over 2.41 billion USD in first quarter

Remittances to Ho Chi Minh City maintained a positive growth rate in the first three months of 2025, reaching over 2.41 billion USD, accounted for 25.3% of the total for the entire year 2024 and marking an increase of 19.6% compared to the previous quarter.
National committee meets to accelerate ODA, concessional loan disbursement

National committee meets to accelerate ODA, concessional loan disbursement

Deputy Prime Minister Bui Thanh Son has underscored the need to improve processes, streamline procedures, and capitalise on financial resources to support national development.
Vietnam accelerates rollout of 500 trillion VND credit package for infrastructure and technology firms

Vietnam accelerates rollout of 500 trillion VND credit package for infrastructure and technology firms

The State Bank of Vietnam (SBV) held a meeting in Hanoi on April 10 to implement the Government’s directive on lending to businesses investing in infrastructure and digital technology.
Hong Kong paves way for Vietnam–China finance link

Hong Kong paves way for Vietnam–China finance link

Hong Kong (China) is stepping up its role as a vital financial conduit between Vietnam and China, leveraging its global financial hub status to deepen cross-border cooperation, said Robert Lee, a financial expert and Legislative Council member of Hong Kong.
Vietnam

Vietnam's carbon market: Prudent approach to avoid costly outcomes

According to experts, to ensure a harmonious balance between greenhouse gas (GHG) emissions reduction and economic development, it is essential to explore and assess different scenarios of design and governance options for Viet Nam’s carbon market.
Moc Chau Milk centers on green development and growth

Moc Chau Milk centers on green development and growth

(VEN) - The Moc Chau high-tech dairy processing plant operates with a closed-loop production system, comprehensively integrating Industry 4.0 technologies in management and operations. This approach meets international standards, which helps protect the environment, conserves resources, and ensures sustainable development criteria.
Extra efforts requested to address forest fire consequences in Quang Ninh

Extra efforts requested to address forest fire consequences in Quang Ninh

From the night of April 12 to the morning of April 13, two forest fires occurred in Ha Long city's Dai Yen ward, and Binh Lieu district's Binh Lieu town, damaging over 40 hectares of forests.
Hanoi to host major green growth summit this month

Hanoi to host major green growth summit this month

Vietnam's hosting the fourth Partnership for Green Growth and the Global Goals 2030 (P4G) Summit reflects its push to meet climate commitments, slash emissions, and shift its growth model with global support.
PM applauds youth entrepreneurship at National Startup Day for Students

PM applauds youth entrepreneurship at National Startup Day for Students

Since its inception seven years ago, Project 1665 has achieved significant milestones. All universities, academies, colleges, vocational schools, and 63 provincial/municipal Departments of Education and Training now have actionable plans to support student entrepreneurship.
Nuclear energy development to facilitate green transition: Conference

Nuclear energy development to facilitate green transition: Conference

Deputy Prime Minister Nguyen Chi Dung emphasised that developing atomic energy, including nuclear power, is essential to achieving double-digit economic growth and supporting Vietnam’s green and digital transitions.
HCM City seeks stronger hi-tech cooperation with US, Japan, RoK

HCM City seeks stronger hi-tech cooperation with US, Japan, RoK

At the meeting, Director of HCMC C4IR Le Truong Duy shared the city’s vision to establish a world-class public-private technology exchange platform. This hub will serve as a gateway for cutting-edge technologies from the US, Japan, and the Republic of Korea to enter Vietnam, enabling collaborative innovation and creating valuable tech products for the global market.
Da Nang, RoK to train next generation of Vietnamese software experts

Da Nang, RoK to train next generation of Vietnamese software experts

The collaboration between Vietnam – Korea University of Information and Communication Technology (VKU) and the Korea SMEs and Startups Agency (KOSME) leverages the robust infrastructure and networks of both sides to advance software talent development in Vietnam.
Historical significance of International Workers’ Day

Historical significance of International Workers’ Day

(VEN) - Every year, workers around the world celebrate the International Workers’ Day on May 1 - a great festival of the working class and working people around the world. This is not only a holiday, but also a moment to look back upon the journey of struggle, dedication and growth of the labor force - the backbone of every economy.
Streamlining State apparatus to expand development space

Streamlining State apparatus to expand development space

(VEN) - After the reorganization of its administrative structure, Vietnam is expected to reduce the number of provincial-level administrative units by 50 percent and commune-level units by 60-70 percent, making the state management apparatus leaner, stronger and more efficient, and expanding new development space for localities.
Vietnam steadily marches into new era of growth

Vietnam steadily marches into new era of growth

(VEN) - Half a century has passed since the historic moment of April 30, 1975, when Vietnam was reunified. The nation, united in joy, is steadily marching into a new era of growth with national aspiration.
Workers proactively enhance productivity in new era

Workers proactively enhance productivity in new era

(VEN) - In the context of a rapidly transforming economy driven by the 4th Industrial Revolution, improving labor productivity is not only an urgent requirement for every business, but also a personal responsibility for each worker.
Imexpharm sets breakthrough growth goals at 2025 shareholders meeting

Imexpharm sets breakthrough growth goals at 2025 shareholders meeting

At the 2025 Annual General Meeting of Shareholders (AGM), Imexpharm approved its 2025 growth plan, targeting total revenue of VND2,981 billion and profit before tax of VND 493.5 billion - representing year-on-year increases of 18.6% and 22.1%, respectively.
Petrovietnam: New milestone - New vision for sustainable development

Petrovietnam: New milestone - New vision for sustainable development

(VEN) - With a strong determination to “innovate from the core” for sustainable development in the future, Petrovietnam has officially adopted its new designation as the Vietnam National Industry - Energy Group.
Vietnam Oil and Gas Group renamed Vietnam National Industry - Energy Group

Vietnam Oil and Gas Group renamed Vietnam National Industry - Energy Group

With this new name, Petrovietnam reaffirms that it is no longer solely a traditional oil and gas enterprise. It now positions itself as a national hub for industrial development, service innovation, and energy security, and is committed to sustainable development, technological modernisation, and ensuring energy stability for the nation.
Vietnamese enterprises float products at world

Vietnamese enterprises float products at world's largest startup fair in India

Startup Mahakumbh 2025 is expected to help Vietnamese firms learn startup and digital transformation initatives from India and other countries, access innovation experiences of leading global enterprises, and introduce their startup products to the world.
Vietnamese cultural values introduced to international friends in Mexico

Vietnamese cultural values introduced to international friends in Mexico

Diverse and distinctive cultural values of Vietnam are promoted at the "Vietnam Culture Day" event held from March 29-30 in Mexico City, attracting representatives from diplomatic corps and local authorities, international friends, and local residents.
Hung Kings’ Festival 2025: a grand celebration of culture and heritage

Hung Kings’ Festival 2025: a grand celebration of culture and heritage

According to the organising committee, these two major events will feature various unique activities that embody the heroic spirit of the Hung Kings era while maintaining a connection to contemporary society.
Vietnam works to seek UNESCO status for Binh Dinh martial arts

Vietnam works to seek UNESCO status for Binh Dinh martial arts

Deputy Prime Minister Mai Van Chinh has approved the submission of a proposal to the UNESCO for the inclusion of "Binh Dinh Traditional Martial Arts" in the Representative List of the Intangible Cultural Heritage of Humanity.
Nghe An to host ASEAN exhibition this May

Nghe An to host ASEAN exhibition this May

The beauty of ASEAN’s people and landscapes will be on show from May 10 to May 20 at an exhibition held in Nghe An province.
Digitization key to tourism breakthroughs

Digitization key to tourism breakthroughs

(VEN) - The increasing competitive pressure is forcing businesses in the tourism industry to innovate their business models and enhance service quality to keep up with current trends, focusing on key criteria, such as safety, personalized experiences, and technological convenience.
Highland products, soul of Son La’s community-based tourism

Highland products, soul of Son La’s community-based tourism

(VEN) - Son La Province – a majestic land in the Northwestern highlands of Vietnam – captivates visitors not only with its pristine natural beauty, but also with its distinctive local specialties. However, amid the flourishing wave of community-based tourism, there are still gaps in integrating highland products as essential parts of the tourist journey.
Vietnam’s scenic landscapes attract Hollywood filmmakers

Vietnam’s scenic landscapes attract Hollywood filmmakers

With its breathtaking landscapes, filmmaker-friendly policies, and a clear strategy for industry growth, Vietnam is poised to become a major hub for film tourism.
Positioning unique tourism products to enhance attractiveness of Vietnamese cities

Positioning unique tourism products to enhance attractiveness of Vietnamese cities

The meeting provided a valuable opportunity for Vietnamese members to share experience and best practices in tourism management while enhancing collaboration with international counterparts. By hosting this prestigious event, Hanoi reaffirmed its proactive role in driving connectivity and sustainable tourism growth.
Mobile Version