Marico SEA General Director receives the award “Visionary Leader”

Vaibhav Bhanchawat, Chief Operating Officer of Marico South East Asia (SEA) and South Africa, has just been honored with the “Visionary Leader” award" at the Vietnam Excellence Award 2023.

Marico is one of India's leading consumer product companies, in the global health and beauty sector with over $1 billion in revenue with products sold in India and targeted markets in Asia and Africa. In Vietnam, Marico leads in the personal care category for men with the X-Men brand. Marico also has a portfolio of traditional Vietnamese condiments under the Thuan Phat brand and personal care products for women under the LASHE, Purite and Olive brands.

Marico SEA General Director receives the award “Visionary Leader”
Mr. Vaibhav Bhanchawat is honored with the "The Visionary Leader Award" at the Vietnam Excellence Award 2023

Officially appointed as the General Director of Marico SEA during the period when the market was increasingly volatile and challenging due to the impact of the epidemic, Mr. Vaibhav Bhanchawat faced many challenges, in which the two key problems were stagnant business results and personnel restructuring.

Vaibhav Bhanchawat, General Director of Marico SEA, said: “To obtain strong and sustainable development, we need a clear and inspiring strategy, in which the core value is nurturing talent, building internal strength through strong corporate culture. Marico SEA culture is encapsulated in the word "GOWIN" to suit the current business context, including: Growth Mindset, Results Oriented, Win Together, Integrity and Nurture Talent. We believe that by nurturing and being consistent with our core values, thereby inspiring and creating cohesion in GOWIN culture, we created a leverage for Marico to bounce back in this moment.”

Prioritizing the "People" factor, Marico SEA creates an environment where talents can bloom through its Empowerment philosophy. In the spirit of this philosophy, employees are allowed to express new ideas, thereby helping them to maximize their potentials and strengths; where members feel appreciated for their skills, recognized for their achievements, and encouraged to share innovative ideas that are critical to business success.

“We have given awards to recognize individuals and teams’ contributions to the Company every day, every quarter, every half year, and every year. We have shared inspirational stories, encouraged creativity, and engaged employees in the company so that we can create a strong, single-minded vessel to overcome the storms,” he added.

The Vietnam Excellence Award is organized by Anphabe, in collaboration with the Vietnam Chamber of Commerce and Industry (VCCI), the British Chamber of Commerce in Vietnam (BritCham), the European Chamber of Commerce in Vietnam (EuroCham), the Australian Chamber of Commerce in Vietnam (AusCham), the Canadian Chamber of Commerce and Industry in Vietnam (CanCham), and the Hong Kong Business Association Vietnam (HKBAV).

Duong Lai

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