FPT Software and Julie Sandlau to revolutionize jewelry production

The partnership is expected to enhance FPT Software's presence in the Nordic region and incorporate digital technologies into Julie Sandlau's production line, revolutionizing it with Smart factories, Artificial Intelligence, Robotics, and so on.

The signing ceremony took place on November 1st, in Hanoi, Vietnam, within the framework of Vietnam-Denmark Business Summit Forum 2022, organized by the Embassy of Denmark in Vietnam, the Vietnamese Government Office and the Vietnamese Ministry of Foreign Affairs.

FPT Software and Julie Sandlau signed the strategic partnership

Through this alliance, FPT Software becomes Julie Sandlau’s strategic partner, provides the company with an exclusive roadmap to build their first smart factory and transform the traditional jewelry manufacturing process with digital technologies like Robotic Process Automation, Artificial Intelligence, and more. The new manufacturing plant is set to be completed by the end of 2023 in Hoa Lac Hi-tech Park, Vietnam's first and largest hi-tech industrial zone.

The newly established partnership also transforms Julie Sandlau's operations and work processes, from human resources, operational management, to accounting and so on. FPT Software's automation and robotic processing solutions help ease the usual back-office procedures, reduce workload and workforce, thereby promoting and accompanying Julie Sandlau's towards sustainable development. The strategic step also allows Julie Sandlau's to expand its operations to a strategic market like Vietnam and target potential customers here.

FPT Corporation Chairman Dr. Truong Gia Binh said: “In the past five decades, Vietnam and Denmark have established a strong relationship, with many deals among companies of both countries. With this partnership with Julie Sandlau, FPT believes that we can help reinforce the tight relationship between both nations.”

“Vietnam always has a special place in our hearts since we started our business in 2006 here in Hanoi, so we are very excited to continue our Vietnam journey investing and developing further into digitalization, AI, blockchain technology and robotics”, said Julie Sandlau’s CEO Soren Roed Pedersen.

On nurturing and developing human resources, FPT Software will transfer expertise and provide comprehensive training to Julie Sandlau's employees in Vietnam, with a deep dive into Artificial Intelligence applications. This practice will turn Julie Sandlau the world's first jewelry manufacturer to involve emerging technology in its production process, supporting its goal of becoming a digital transformation hero in premium accessories production by 2025.